Chad Bishop
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Home Depot Military Employment Marketing Microsite

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I started by conducting interviews with existing Home Depot employees with previous military experience. We established personas, key messaging points, and psychographics. Through the interviews, we also identified military spouses as a key customer group. I was responsible for every aspect of the user experience including information architecture, wireframes, copywriting, photography, high fidelity design. I also managed the development and QA processes.

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